est family friendly festival that Austin had seen at that time, Spirit Fest made a big splash in the marketplace and shattered expectations with a lineup that included: Third Day, Michael W. Smith, Amy Grant, Tenth Avenue North, Peter Furler, Trevor Morgan, and more. Over 11,000 people attended the first year, making headlines throughout the community and Christian music industry.Besides an all-star lineup, Lowell MacGregor’s vision for a complete festival that was realized in 2011 featured ground-breaking elements such as:
- Giving local bands the opportunity to play at the festival via a Facebook contest in which bands could submit videos for fans to vote on. The most popular bands got a slot to play on the local band stage
- Free general admission tickets for kids 16 and under, with purchase of an adult ticket
- Half price tickets for kids in reserved seating, with purchase of an adult ticket
- Group discounts for 10 or more, and deeper discounts for super groups of 30 or more with 2 free tickets for the group organizer
- Honoring Veterans and military with discounts for service members and free tickets free tickets for Gold Star families and Wounded Warriors
- Family Fun Zone with carnival rides and bungee toys, family activities, petting zoo, face painters and more. All these elements were (and continue to be) free with festival admission. No additional charges for any of it.
- Opening ceremony honoring the military including a color guard, welcome and opening prayer by a recognized Colonel and dove release